Leap #2
Overall this commercial attracts the wanted audience to go visit las Vegas but is a form of propaganda because of its simplified ideas of over the top exaggerations of ‘what happens in Vegas stays in Vegas’. The target audience is pulled in by fun and adventurous activities.
While individuals break out of their norms it is viewed that this vacation can be for anyone.
The propaganda in this commercial is making us think we will have so much fun in Las Vegas that what happened will have to keep a secret.
Works Cited
Bernays, E. L., & Miller, M. C. (2004). Propaganda. New York: Ig Publishing.
User-Generated Website Explores Contemporary Propaganda. (n.d.). Retrieved March 02, 2018, from http://propaganda.mediaeducationlab.com/
Las Vegas Hotels, Shows, Things to Do, Restaurants & Maps. (n.d.). Retrieved March 02, 2018, from https://www.visitlasvegas.com/
Holiday, R. (2017). Trust Me, I’m Lying. New York, NY: Penguin Random House LLC.